The Samsung UE50RU7400 50 inch 4K Smart TV brings everything to life in stunning detail and vivid colours.
Breathe amazing colour and detail into all your favourite entertainment with a 3840 × 2160 4K resolution and Dynamic Crystal Colour technology that displays a wider range of colour at approx 1 billion different shades - 64 times more than conventional Ultra HD TVs.
High Dynamic Range powered by HDR 10+ creates an incredible treat for your eyes, with amazing lifelike images to enhance your TV shows, movies and games. UHD Dimming technology also creates stunning clarity in every scene.
Samsung's clever 4-stage 4K Upscaling feature converts lower resolution content - live TV - to near 4K quality, so you can enjoy old and new shows in the highest quality..
Quickly access the content you want to watch from a variety of input sources on the 2018 Smart Hub home screen powered by a quad-core processor. Watch your favourite TV shows using the TV guide, binge on 4K box sets via on-demand. Largest collection of 4K content and all your catch up TV apps including Apple TV, BT Sport and NOW TV apps, only on Samsung.
We love the super-slim design of the Samsung RU7400 TV, which means it sits snugly against your wall, while the metal chassis and slender frame ensure you're focused on the image for a more immersive experience.
Google Assistant compatibility means you choose a channel, adjust the volume, play or pause, all with your voice. This TV is also equipped with Samsung SmartThings, so you can turn on smart lights, see what is in the fridge, adjust the thermostat and even switch on the robot vacuum cleaner.
Also available in White - search for product item number NU44K.
Blue Tooth: Y
Depth: 346.7 MM
Height: 735.8 MM
Width: 1124.8 MM
Wifi Enabled: Y
Dynamic Crystal Colour- Discover crystal clear, lifelike colour. With more than one billion colours, experience picture-perfect results.
True 4K colour & clarity- Lose yourself in True 4K colour and clarity. Don't settle for anything less than True 4K colour and clarity.
UHD Processor- Relax with a TV that adapts to give you the very best 4K picture.
HDR- Discover picture detail like never before
Content Discovery (Universal Guide)- Less time searching and more time watching with tailored recommendations.
Clean cable solution- Banish messy cables from sight.
Slim Design- A TV designed to look elegant from any angle.
Works with- Works with your compatible smart devices and home appliances.
One Remote Control- Simple and intuitive control of everything from one remote.
Smart Hub- All your content and connected devices in one place.
Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any timeThe content within the screen are simulated images and are for demonstration purposes only. Also available on selected 2018 models.Apple and Apple TV are trademarks of Apple Inc, registered in the US and other countries
Samsung UE50RU7400U 7 Series - 50" LED TV - 4K
LED-backlit LCD TV - Smart TV
3840 x 2160
4K UHD (2160p)
Hybrid Log-Gamma (HLG), HDR 10+
Frame Rate & Enhancement Technology
1900 Picture Quality Index
Component, composite, HDMI
HDMI Ports Qty
Wi-Fi, LAN, Bluetooth
LCD Backlight Technology
LED backlight UHD dimming
Image Aspect Ratio
1x analogue, 1x digital
Digital TV Tuner
DVB-C, DVB-S2, DVB-T2
Digital Clean View, Mega Contrast, contrast enhancer, UHD Mastering Engine, Dynamic Crystal Color
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