Apple's vision has always been to create an iPhone
that is entirely screen. One so immersive the device
itself disappears into the experience. And so
intelligent it can respond to a tap, your voice,
and even a glance. With iPhone X, that vision
is now a reality. Say hello to the future.

With iPhone X, the device is the
display. An all-new 5.8-inch Super
Retina screen fills the hand and
dazzles the eyes.1

The display employs new techniques
and technology to precisely follow
the curves of the design, all the way
to the elegantly rounded corners.

The first OLED screen that rises
to the standards of iPhone, with
accurate, stunning colours, true
blacks, high brightness, and a
1,000,000 to 1 contrast ratio.

A tiny space houses some of the
most sophisticated technology
Apple has ever developed, including
the cameras and sensors that
enable Face ID.

The most durable glass ever
in an iPhone, front and back.
Surgical-grade stainless steel.
Wireless charging. Water and
dust resistance.2

Familiar gestures make navigation
natural and intuitive. Instead of
pressing a button, a single swipe
takes you home from anywhere.

Your face is now your password.
Face ID is a secure new way to
unlock, authenticate and pay.

Face ID is enabled by the TrueDepth
camera and is simple to set up.
It projects and analyses more than
30,000 invisible dots to create a
precise depth map of your face.

Face ID is so secure you can use
it with Apple Pay. And check out
with just a glance.

Create beautiful selfies with
sharp foregrounds and artfully
blurred backgrounds.

A new feature in Portrait mode,
Portrait Lighting produces
impressive studio‑quality
lighting effects.3

The TrueDepth camera analyses
more than 50 different muscle
movements to mirror your
expressions in 12 Animoji. Reveal
your inner panda, pig or robot.

A larger and faster 12MP sensor.
A new colour filter. Deeper pixels.
And a new telephoto camera with OIS.

Depth-sensing cameras and precise
facial mapping create striking
studio-quality lighting effects.3

Both rear cameras have optical
image stabilisation and fast lenses
for outstanding photos and videos
even in low light.

The wide-angle and telephoto
cameras on iPhone X enable
optical zoom, as well as digital
zoom of up to 10x for photos
and 6x for videos.

Introducing A11 Bionic. The most
powerful and smartest chip ever
in an iPhone, with a neural engine
that's capable of up to 600 billion
operations per second.

The four efficiency cores in the
all-new CPU are up to 70 per cent
faster than A10 Fusion. And the
two performance cores are up to
25 per cent faster.

Machine learning lets Face ID
adapt to physical changes in
your appearance over time.

A second-generation performance
controller, and a custom battery
design that lasts up to two
hours longer between charges
than iPhone 7.4

The new Apple-designed three-core
GPU is up to 30 per cent faster than
A10 Fusion.

A11 Bionic powers extraordinary
augmented reality experiences
in games and apps.

With no charging cable required,
iPhone X is truly designed for the
future of wireless.5

Charge with wireless charging stations
and mats in hotels, cafés and airports
around the world.

A phone that's all screen required
an entirely rethought OS with
new capabilities and gestures.

Send Animoji in Messages. Make Siri
your personal DJ. And discover new
music with friends in Apple Music.6

Experience mind-blowing
AR games and apps on the
world's largest platform for
augmented reality.

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